EP Marketing Making the Most of Black Friday / Cyber Monday

Making the Most of Black Friday / Cyber Monday

While Black Friday and Cyber Monday are all about making those crucial sales, if you aren’t prepared, you could be missing out – big time!

Go Hard or Go Home

With an ever-growing online realm, digital marketing is now the driving behind the vast majority businesses, and if you want people to keep you in mind, it needs to be up there for all to see on the web.

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Gender Neutrality – Non-Binary Society

Recently, gender neutrality has been a hot topic in the news, causing a large amount of controversy and criticism. Gender neutrality is defined as the idea that policies, language and other social institutions should avoid distinguishing roles according to an individual’s sex or gender, to prevent discrimination arising from the impression that there are social roles for which one gender is more suited than another.

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EP Marketing Limited Top Tips: How to Extract Your Contact Data from LinkedIn

EP’s Top Tips: How to Extract Your Contact Data from LinkedIn

Now, you may be asking yourself, “why on Earth do I need to know this?” The truth is, you don’t. You could easily just close this and continue with your day. But the thing is, if you do extract your LinkedIn contact data, you’re able to have a greater understanding of your LinkedIn behaviour, thereby gaining extra knowledge to improve and develop your marketing strategies. So, all in all, it would be a good idea to keep reading…

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3 Comments4 Minutes

EP Marketing Limited General Data Protection Regulation

General Data Protection Regulation

The General Data Protection Regulation (GDPR) is replacing the current Data Protection Act on the 25th May 2018. This Regulation is intended to strengthen and unify data protection for all individuals within the European Union – The government has stated that the UK’s decision to leave the European Union will not affect the commencement of the GDPR.

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Coding – Is It Too Much to Ask?

Is coding a ‘must-have’ for every marketer’s tool set? Or is it better to have a team with complimentary skills?
In such a highly competitive and ever-growing industry, a marketer’s toolbox is his or her strongest weapon. Being tech-savvy, creative and commercially aware are just some of the things every marketer should keep at the forefront of their mind. But with increasing calls for having a competent coder, should marketers consider adding coding to their skillset even if they’re not intending to move into the digital side of marketing, such as website development, specifically?

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16 Comments4 Minutes


Your Guide to Facebook Advertising

As millennials become increasingly more involved in social media, businesses and organisations are discovering new ways in which they can increase their reach and exposure to drive in those extra sales. Every time we use Instagram, Twitter or Facebook, those annoying little adverts or self-marketing schemes have managed to find their way into our news feeds. Most think that social media is just a way for us to engage and interact with others, which is correct, but it’s not the only use…

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2 Comments7 Minutes

Snapchat Creates a Stalkers Haven – The New ‘Snap Maps’ Feature

Snap Maps allows Snapchat users to track their friends’ locations in real time. This new feature has raised many concerns due to its accuracy and specific nature. This feature is leaving users of all ages but especially children, vulnerable to exploitation and harm. The tag-line Snapchat used to provide Snap Maps with a friendly face is...

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Google Puts More Stock in Security

Have you ever wondered to yourself while perusing the Internet what the difference is between ‘HTTP’ and ‘HTTPS’? Well, wonder no longer. We’re here to guide you through secure domain names and why they could improve your SEO ranking on Google.

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16 Comments6 Minutes

Looking for genuine leads? Don’t underestimate social media advertising

Social media – the world of expressing yourself in 140 characters or under and the world where videos of politicians and videos of puppies go hand in hand. It’s a world of ‘more more more’, and in an environment that is so vastly oversaturated and, how is it possible to shout loud enough to generate genuine leads?

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3 Comments3 Minutes

So you’ve had a bad review – now what? Instant public relations management in three steps

Bad reviews can not only be disheartening, they can pose a real threat to the success of your business. More than ever, consumers are seeking out online reviews before they purchase products or invest in services, so it’s important that your business has a good online reputation. So what happens when a customer leaves a bad review? Here’s how to manage your public relations in three easy steps.

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1 Comment5 Minutes